New Creator Homepage Analytics Dashboard: Built for Performance and Growth

We've completely reimagined your homepage experience. Instead of the former explore page, you now have a personalized dashboard packed with actionable insights, performance data, and smart recommendations tailored specifically to your creator journey. Don't worry—you can still access the explore page anytime in a separate tab.

Your new Creator Homepage is designed around six powerful sections that put your success and creator journey on Passes, front and center:

Key Performance Metrics

Your dashboard now features four essential metric cards that give you instant visibility into your growth: Total Profile Visits, New Memberships, 1:1 DM Revenue, and Membership Revenue.

Click any metric card to dive deeper with detailed visualizations that help you understand trends and patterns. Want to analyze a specific time period? Select any date range to zoom in on the data that matters most to your strategy. Each graph and metric will update automatically to reflect your chosen timeframe.

Reuse Top Converting Mass DMs

We now surface your three highest-performing DMs so you can leverage proven winners with new audiences.

We've added an Auto Unsend function to our Reuse feature that makes this process effortless. Once you click the Reuse button, we'll automatically unsend any unopened versions of that message while pre-filling your successful caption in your new DM. You can send it as-is to a fresh audience or tweak it for even better results. First-time users will get a helpful walkthrough modal that explains exactly how this works.

Please note that you can double-check to see if the Auto Unsend is toggled on in the advance panel.

Try New Captions for High Potential Mass DMs

Your content vault is full of untapped potential. Through deep analysis of your historical data, we identify media that could perform even better with fresh captions.

When you hit Reuse on high-potential content, you'll see three caption suggestions based on your past successes, complete with estimated conversion percentages.

Select one and your new mass DM will populate instantly. Tweak this auto-populated caption to ensure higher, more impactful engagement.

Media Performance

This section will give you an all-time view of what's driving results. See your Top 3 Earning Media ranked by total revenue alongside your Top 3 Purchased Media ranked by purchase count. This dual perspective will help you understand your highest earners and your most popular content.

New Creator Onboarding

For new creators, your homepage will transform into a guided onboarding experience with five crucial steps: setting up your profile, creating your first membership, uploading your first post, adding a welcome message, and sending your first mass DM.

Until you have data to populate your dashboard, these guided actions will help you build the foundation for future insights. After your first month on Passes, the onboarding section will move to a side panel where it will stay until you've completed every step.

Actions Needed

Never miss important tasks again. Your Actions Needed section will alert you on time-sensitive items that need your attention:

• Unanswered Custom Requests: Get notified when fan requests have been waiting 48+ hours
• Low Content Supply: Get notified when you haven't uploaded to your vault in 7 days.
• Empty Shop: Get started on setting up your Shop with your first listing

These alerts will only disappear when you actually resolve the underlying issues—ensuring nothing falls through the cracks.

This homepage redesign will help you manage and grow your creator business. Every element is designed to help you make smarter decisions, capitalize on what's working, and stay ahead of what needs your attention.

Log in today and experience the difference data-driven insights can make for your creator journey!